*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
:root{
  --white:#ffffff;
  --bg:#f7f6f3;
  --ink:#1a1a1a;
  --mid:#6b6b6b;
  --light:#b0b0b0;
  --border:#e5e3de;
  --border-soft:#eeece8;
  --accent:#0a0a0a;
  --orange:#e8380d;
  --green:#16a34a;
  --card-r:20px;
  --nav-h:72px;
}
body{
  font-family:'Inter',sans-serif;
  background:var(--white);
  color:var(--ink);
  overflow-x:hidden;
  cursor:none;
  -webkit-font-smoothing:antialiased;
}
a{text-decoration:none;color:inherit;cursor:none}
img{display:block;max-width:100%}




/* ─── CURSOR ─────────────────────────── */
#cur{
  position:fixed;width:12px;height:12px;
  background:var(--ink);border-radius:50%;
  pointer-events:none;z-index:9999;
  transform:translate(-50%,-50%);
  transition:width .3s cubic-bezier(.16,1,.3,1),
             height .3s cubic-bezier(.16,1,.3,1),
             background .2s,border-radius .3s;
}
#cur.hover{width:44px;height:44px;background:rgba(26,26,26,.12)}
#cur.dark{background:#fff}
#cur.dark.hover{background:rgba(255,255,255,.15)}

/* ─── NAV ─────────────────────────────── */
nav{
  position:fixed;top:1.2rem;left:50%;transform:translateX(-50%);
  z-index:400;
  height:52px;
  display:flex;align-items:center;justify-content:space-between;
  padding:0 .5rem 0 1.4rem;
  gap:1rem;
  width:min(820px, calc(100vw - 3rem));
  background:rgba(255,255,255,.92);
  backdrop-filter:blur(24px);
  -webkit-backdrop-filter:blur(24px);
  border:1px solid var(--border);
  border-radius:100px;
  box-shadow:0 2px 24px rgba(0,0,0,.06);
  transition:height .4s cubic-bezier(.16,1,.3,1),width .4s cubic-bezier(.16,1,.3,1),box-shadow .3s,background .3s,padding .4s cubic-bezier(.16,1,.3,1);
}
nav.stuck{
  background:rgba(255,255,255,.97);
  box-shadow:0 4px 32px rgba(0,0,0,.10);
  height:42px;
  width:min(680px,calc(100vw - 3rem));
  padding:0 .4rem 0 1.2rem;
}
.nav-logo{
  font-family:'Instrument Serif',serif;
  font-size:1rem;letter-spacing:-.01em;
  color:var(--ink);font-weight:400;
  white-space:nowrap;flex-shrink:0;
}
.nav-center{
  display:flex;gap:.25rem;list-style:none;
  flex:1;justify-content:center;
}
.nav-center a{
  font-size:.75rem;font-weight:500;
  color:var(--mid);letter-spacing:.01em;
  padding:.38rem .85rem;border-radius:100px;
  transition:color .2s,background .2s;
  white-space:nowrap;
}
.nav-center a:hover{color:var(--ink);background:rgba(0,0,0,.04)}
.nav-cta{
  background:var(--ink);color:#fff;
  font-size:.75rem;font-weight:500;
  padding:.52rem 1.2rem;border-radius:100px;
  transition:background .2s,transform .15s;
  display:inline-flex;align-items:center;gap:.35rem;
  letter-spacing:.01em;white-space:nowrap;flex-shrink:0;
}
.nav-cta:hover{background:#2d2d2d;transform:scale(1.03)}

.hero-top-badge{align-self:flex-start;
  display:inline-flex;align-items:center;gap:.5rem;
  border:1px solid var(--border);border-radius:100px;
  padding:.38rem 1rem .38rem .6rem;
  font-size:.72rem;font-weight:500;color:var(--mid);
  margin-bottom:3rem;
  background:var(--white);
  opacity:0;transform:translateY(10px);
  transition:opacity .5s,transform .5s;
}
.hero-top-badge.show{opacity:1;transform:translateY(0)}
.badge-dot{
  width:7px;height:7px;border-radius:50%;
  background:var(--green);
  box-shadow:0 0 0 3px rgba(22,163,74,.15);
  animation:dot-pulse 2s ease-in-out infinite;
}
@keyframes dot-pulse{0%,100%{box-shadow:0 0 0 3px rgba(22,163,74,.15)}50%{box-shadow:0 0 0 6px rgba(22,163,74,.08)}}

/* ─── HERO ─────────────────────────────── */
#hero{
  min-height:100svh;
  display:flex;
  align-items:center;
  justify-content:center;
  text-align:center;
  padding:calc(var(--nav-h) + 3rem) 2rem 5rem;
  position:relative;
  overflow:visible;
  background:var(--white);
}
/* very subtle radial at top */
#hero::before{
  content:'';position:absolute;inset:0;
  background:radial-gradient(ellipse 70% 50% at 50% -10%,rgba(0,0,0,.04) 0%,transparent 60%);
  pointer-events:none;
}


/* The big headline */
.hero-h1{
  font-family:'Instrument Serif',serif;
  font-size:clamp(2.5rem,5.5vw,7rem);
  font-weight:400;line-height:.96;
  letter-spacing:-.035em;
  max-width:1000px;
  overflow:hidden;
}
.hero-h1 .line{display:block;overflow:hidden}
.hero-h1 .word{display:inline-block;transform:translateY(108%)}

/* cursor-line row — the key signature element */
.hero-cursor-row{
  display:flex;align-items:center;justify-content:center;
  gap:.5rem;margin-top:.15em;
  font-family:'Instrument Serif',serif;
  font-size:clamp(2.5rem,5.5vw,7rem);
  font-weight:400;line-height:.96;letter-spacing:-.035em;
  opacity:0;
}
.hcr-prefix{color:var(--ink)}
.hcr-pipe{
  display:inline-block;
  width:5px;height:.82em;
  background:var(--ink);
  margin:0 .08em;
  vertical-align:middle;
  animation:pipe-blink 1.1s step-end infinite;
  border-radius:2px;
}
@keyframes pipe-blink{0%,100%{opacity:1}50%{opacity:0}}
.hcr-word{
  color:var(--mid);
  font-style:italic;
  position:relative;
  min-width:2ch;
  transition:opacity .15s;
}

.hero-sub{
  font-size:1.05rem;font-weight:300;
  color:var(--mid);line-height:1.7;
  max-width:520px;margin:2.8rem auto 0;
  opacity:0;transform:translateY(16px);
}
.hero-sub strong{color:var(--ink);font-weight:500}
.hero-actions{
  display:flex;align-items:center;gap:.75rem;
  justify-content:center;flex-wrap:wrap;
  margin-top:2.5rem;
  opacity:0;transform:translateY(16px);
}



/* hero scroll cue */
.hero-scroll{
  position:absolute;bottom:1.5rem;left:0;right:0;margin:0 auto;
  display:flex;flex-direction:column;align-items:center;gap:.6rem;
  opacity:0;
}
.scroll-label{font-size:.6rem;letter-spacing:.2em;text-transform:uppercase;color:var(--light)}
.scroll-bar{
  width:1px;height:44px;
  background:linear-gradient(to bottom,var(--border),transparent);
  overflow:hidden;position:relative;
}
.scroll-bar::after{
  content:'';position:absolute;top:0;left:0;right:0;bottom:0;
  background:var(--ink);transform:translateY(-100%);
  animation:scroll-drop 1.8s ease-in-out infinite;
}
@keyframes scroll-drop{0%{transform:translateY(-100%)}50%{transform:translateY(0)}100%{transform:translateY(100%)}}

/* ─── STATS STRIP ─────────────────────── */
#stats-strip{
  border-top:1px solid var(--border);
  border-bottom:1px solid var(--border);
  background:var(--white);
}
.stats-inner{
  display:grid;grid-template-columns:repeat(4,1fr);
  max-width:1200px;margin:0 auto;
}
.s-cell{
  padding:2.8rem 2rem;
  border-right:1px solid var(--border);
  text-align:center;
}
.s-cell:last-child{border-right:none}
.s-val{
  font-family:'Instrument Serif',serif;
  font-size:clamp(2rem,4vw,3.4rem);
  font-weight:400;line-height:1;letter-spacing:-.03em;
  margin-bottom:.35rem;
}
.s-val .up{color:var(--green)}
.s-val .dn{color:var(--orange)}
.s-key{font-size:.68rem;font-weight:500;letter-spacing:.1em;text-transform:uppercase;color:var(--light)}

/* ─── MARQUEE ─────────────────────────── */
.marquee-strip{
  overflow:hidden;background:var(--bg);
  border-bottom:1px solid var(--border);
  padding:.85rem 0;
}
.marquee-track{
  display:flex;white-space:nowrap;
  animation:mq 28s linear infinite;
}
.mq-item{
  font-size:.72rem;font-weight:500;letter-spacing:.14em;text-transform:uppercase;
  color:var(--light);padding:0 2.5rem;
  display:inline-flex;align-items:center;gap:2.5rem;
}
.mq-item::after{content:'·';font-size:1.2rem;opacity:.4}
@keyframes mq{from{transform:translateX(0)}to{transform:translateX(-50%)}}

/* ─── SECTION COMMON ─────────────────── */
.section{padding:7rem 3rem}
.section-inner{max-width:1200px;margin:0 auto}
.overline{
  font-size:.65rem;font-weight:600;letter-spacing:.22em;text-transform:uppercase;
  color:var(--light);margin-bottom:1.2rem;
  display:flex;align-items:center;gap:.6rem;
}
.overline::before{content:'';width:20px;height:1.5px;background:currentColor;flex-shrink:0}
.section-h{
  font-family:'Instrument Serif',serif;
  font-size:clamp(2.2rem,4.5vw,4rem);
  font-weight:400;line-height:1.0;letter-spacing:-.03em;
}
.section-h i{font-style:italic;color:var(--mid)}

/* ─── FEATURE BLOCKS ─────────────────── */
/* Each feature: text left, visual right — alternating */
.features{display:flex;flex-direction:column;gap:0}
.feat{
  display:grid;grid-template-columns:1fr 1fr;
  min-height:600px;align-items:stretch;
  border-top:1px solid var(--border);
  overflow:hidden;
}
.feat.flip .feat-text{order:2}
.feat.flip /* Brand logos in feat overline */
.feat-logo{
  display:flex;align-items:center;
  margin-bottom:1.5rem;
}
.feat-logo img{
  height:32px;width:auto;max-width:180px;
  object-fit:contain;display:block;
  filter:grayscale(1);
  opacity:.6;
  transition:filter .3s,opacity .3s;
}
.feat:hover .feat-logo img{
  filter:grayscale(0);opacity:1;
}
.feat-logo .logo-fallback{
  font-size:.65rem;font-weight:600;letter-spacing:.22em;
  text-transform:uppercase;color:var(--light);
  display:flex;align-items:center;gap:.6rem;
}
.feat-logo .logo-fallback::before{content:'';width:20px;height:1.5px;background:currentColor;flex-shrink:0}

.feat-visual{order:1}

.feat-text{
  padding:3.5rem 3rem;
  display:flex;flex-direction:column;justify-content:center;
  background:var(--white);
  min-width:0;
}
.feat-title{
  font-family:'Instrument Serif',serif;
  font-size:clamp(1.8rem,3vw,2.8rem);
  font-weight:400;line-height:1.1;letter-spacing:-.025em;
  margin-bottom:1.1rem;
}
.feat-title i{font-style:italic;color:var(--mid)}
.feat-desc{
  font-size:.9rem;color:var(--mid);line-height:1.85;
  font-weight:300;margin-bottom:1.8rem;max-width:380px;
}
.feat-tags{display:flex;flex-wrap:wrap;gap:.4rem;margin-bottom:2rem}
.ftag{
  background:var(--bg);border:1px solid var(--border);
  border-radius:100px;padding:.22rem .8rem;
  font-size:.62rem;font-weight:500;color:var(--mid);letter-spacing:.04em;
}
.feat-link{
  display:inline-flex;align-items:center;gap:.4rem;
  font-size:.78rem;font-weight:500;color:var(--ink);
  border-bottom:1px solid var(--border);padding-bottom:.3rem;
  width:fit-content;transition:gap .2s,border-color .2s;
}
.feat-link:hover{gap:.7rem;border-color:var(--ink)}

/* Visual panel */
.feat-visual{
  background:var(--bg);
  border-left:1px solid var(--border);
  display:flex;align-items:center;justify-content:center;
  padding:2rem 1.5rem;
  position:relative;overflow:hidden;
  min-width:0;
}
.feat.flip .feat-visual{border-left:none;border-right:1px solid var(--border)}

/* ── Mock UI cards inside visual panels ── */
.mock-window{
  width:100%;max-width:100%;
  background:var(--white);border:1px solid var(--border);
  border-radius:16px;
  box-shadow:0 24px 80px rgba(0,0,0,.08),0 4px 16px rgba(0,0,0,.04);
  overflow:hidden;
}
.mock-bar{
  background:var(--bg);border-bottom:1px solid var(--border);
  padding:.7rem 1.1rem;
  display:flex;align-items:center;gap:.5rem;
}
.mock-dot{width:9px;height:9px;border-radius:50%}
.mock-dot.r{background:#ff5f57}.mock-dot.y{background:#febc2e}.mock-dot.g{background:#28c840}
.mock-title-bar{font-size:.7rem;font-weight:500;color:var(--mid);margin-left:.4rem}
.mock-body{padding:1.25rem}

/* Metric rows */
.metric-row{
  display:flex;align-items:center;justify-content:space-between;
  padding:.7rem 0;border-bottom:1px solid var(--border-soft);
}
.metric-row:last-child{border-bottom:none}
.metric-label{font-size:.75rem;color:var(--mid);font-weight:400;display:flex;align-items:center;gap:.5rem}
.metric-icon{width:28px;height:28px;border-radius:8px;background:var(--bg);display:flex;align-items:center;justify-content:center;font-size:.8rem;flex-shrink:0}
.metric-val{font-size:.82rem;font-weight:600;color:var(--ink)}
.metric-delta{font-size:.65rem;font-weight:500;padding:.15rem .5rem;border-radius:100px}
.delta-g{background:#f0fff4;color:var(--green)}
.delta-r{background:#fff0ed;color:var(--orange)}

/* Chart bar mock */
.chart-mock{margin-top:.5rem}
.chart-bars{display:flex;align-items:flex-end;gap:.25rem;height:80px;padding-bottom:.3rem;border-bottom:1px solid var(--border-soft)}
.cb{
  flex:1;background:var(--bg);border-radius:4px 4px 0 0;
  position:relative;overflow:hidden;
  transition:background .2s;
}
.cb::after{
  content:'';position:absolute;bottom:0;left:0;right:0;
  background:linear-gradient(to top,var(--ink),rgba(26,26,26,.5));
  border-radius:4px 4px 0 0;
  animation:bar-grow 1.2s cubic-bezier(.16,1,.3,1) both;
}
@keyframes bar-grow{from{height:0}to{height:var(--h)}}
.chart-labels{display:flex;gap:.25rem;padding-top:.4rem}
.cl{flex:1;font-size:.58rem;color:var(--light);text-align:center;font-weight:500}

/* ROAS card */
.roas-card{
  background:linear-gradient(135deg,var(--ink) 0%,#2d2d2d 100%);
  border-radius:14px;padding:1.5rem;color:#fff;
  margin-bottom:1rem;
}
.roas-label{font-size:.65rem;font-weight:500;letter-spacing:.1em;text-transform:uppercase;color:rgba(255,255,255,.4);margin-bottom:.5rem}
.roas-val{font-family:'Instrument Serif',serif;font-size:3rem;letter-spacing:-.04em;line-height:1}
.roas-sub{font-size:.72rem;color:rgba(255,255,255,.35);margin-top:.4rem}
.roas-badge{display:inline-flex;align-items:center;gap:.3rem;background:rgba(22,163,74,.2);border:1px solid rgba(22,163,74,.3);color:#4ade80;font-size:.65rem;font-weight:500;border-radius:100px;padding:.2rem .6rem;margin-top:.5rem}

/* Funnel mock */
.funnel-step{
  margin-bottom:.6rem;position:relative;
}
.funnel-label{display:flex;justify-content:space-between;font-size:.72rem;margin-bottom:.25rem}
.funnel-label span:first-child{color:var(--mid);font-weight:400}
.funnel-label span:last-child{color:var(--ink);font-weight:600}
.funnel-bar{height:8px;background:var(--bg);border-radius:100px;overflow:hidden}
.funnel-fill{height:100%;border-radius:100px;background:var(--ink);transform:scaleX(0);transform-origin:left;transition:transform 1.2s cubic-bezier(.16,1,.3,1)}
.funnel-fill.go{transform:scaleX(1)}

/* Attribution panel */
.attr-row{display:flex;align-items:center;gap:.8rem;padding:.6rem 0;border-bottom:1px solid var(--border-soft)}
.attr-row:last-child{border-bottom:none}
.attr-color{width:10px;height:10px;border-radius:3px;flex-shrink:0}
.attr-name{font-size:.75rem;color:var(--mid);flex:1}
.attr-pct{font-size:.78rem;font-weight:600;color:var(--ink)}
.attr-bar-wrap{width:80px;height:4px;background:var(--bg);border-radius:100px;overflow:hidden}
.attr-bar{height:100%;border-radius:100px;transition:width 1.2s cubic-bezier(.16,1,.3,1)}

/* ─── NUMBERS (solutions-style) ──────── */
#numbers{background:var(--bg);border-top:1px solid var(--border)}
.num-header{margin-bottom:4rem}
.num-grid{
  display:grid;grid-template-columns:repeat(6,1fr);
  gap:1.5px;background:var(--border);
  border:1px solid var(--border);border-radius:20px;overflow:hidden;
  margin-top:3.5rem;
}
.num-card{
  background:var(--white);padding:2.4rem 1.6rem;
  position:relative;overflow:hidden;
  transition:background .3s;
  display:flex;flex-direction:column;
}
.num-card:hover{background:var(--bg)}
.num-card::before{
  content:'';position:absolute;top:0;left:0;right:0;height:2px;
  background:var(--ink);transform:scaleX(0);transform-origin:left;
  transition:transform .5s cubic-bezier(.16,1,.3,1);
}
.num-card:hover::before{transform:scaleX(1)}
.num-big{
  font-family:'Instrument Serif',serif;
  font-size:clamp(2.2rem,3vw,3.2rem);font-weight:400;letter-spacing:-.04em;
  line-height:1;margin-bottom:.6rem;
  color:var(--orange);
}
.num-title{font-size:.95rem;font-weight:600;letter-spacing:-.01em;margin-bottom:.5rem;color:var(--ink);line-height:1.3}
.num-ctx{font-size:.77rem;color:var(--mid);line-height:1.75;font-weight:300}

/* ─── EXPERIENCE (slider) ─────────────── */
#experience{background:var(--white);border-top:1px solid var(--border)}
.exp-head{
  display:flex;justify-content:space-between;align-items:flex-end;
  margin-bottom:2.5rem;flex-wrap:wrap;gap:1.5rem;
}

/* ── Tab switcher ── */
.slider-controls{display:flex;align-items:center}
.slider-tabs{
  display:flex;align-items:center;
  border:1px solid var(--border);
  border-radius:100px;
  background:var(--bg);
  padding:5px;
  position:relative;
  gap:2px;
}
.slider-pill{
  position:absolute;
  top:5px;left:5px;
  height:calc(100% - 10px);
  background:var(--white);
  border-radius:100px;
  box-shadow:0 1px 6px rgba(0,0,0,.1);
  transition:transform .4s cubic-bezier(.16,1,.3,1),width .4s cubic-bezier(.16,1,.3,1);
  z-index:0;
  pointer-events:none;
}
.slider-tab{
  position:relative;z-index:1;
  padding:.45rem 1.1rem;
  border-radius:100px;
border:none;background:transparent;
  transition:color .25s,opacity .25s;
  display:flex;align-items:center;justify-content:center;
  color:var(--mid);opacity:.7;
}
.slider-tab:hover{color:var(--ink);opacity:1}
.slider-tab.active{color:var(--ink);opacity:1}

/* ── Viewport + track ── */
.exp-viewport{overflow:hidden}
.exp-track{
  display:flex;
  transition:transform .55s cubic-bezier(.16,1,.3,1);
}
.exp-slide{
  flex:0 0 100%;
  border:1px solid var(--border);
  border-radius:20px;
  overflow:hidden;
  display:flex;
  flex-direction:column;
}

/* Content area */
.exp-slide-left{
  padding:3rem 3.5rem 2.5rem;
  flex:1;
}
.exp-role{
  font-family:'Instrument Serif',serif;
  font-size:clamp(1.6rem,2.5vw,2.2rem);
  font-weight:400;letter-spacing:-.025em;
  line-height:1.2;margin-bottom:.9rem;
}
.exp-desc{
  font-size:.85rem;color:var(--mid);
  line-height:1.88;font-weight:300;margin-bottom:1.2rem;
  max-width:680px;
}
.exp-chips{display:flex;flex-wrap:wrap;gap:.4rem;margin-bottom:.9rem}
.echip{
  background:var(--bg);border:1px solid var(--border);
  border-radius:100px;padding:.22rem .75rem;
  font-size:.62rem;font-weight:500;color:var(--mid);
}
.exp-award{
  display:inline-flex;align-items:center;gap:.4rem;
  background:#fffbeb;border:1px solid #fde68a;
  border-radius:100px;padding:.25rem .85rem;
  font-size:.63rem;font-weight:500;color:#92400e;
}
.exp-award::before{content:'★';font-size:.55rem}

.exp-slide-right{
  display:flex!important;
  flex-direction:row!important;
  border-top:1px solid var(--border);
  background:var(--bg);
  width:100%;
}
.exp-stat{
  flex:1 1 0;
  min-width:0;
  padding:1.8rem 2rem;
  border-right:1px solid var(--border);
}
.exp-stat:last-child{border-right:none}
.exp-stat-val{
  font-family:'Instrument Serif',serif;
  font-size:2rem;letter-spacing:-.03em;line-height:1;
  margin-bottom:.3rem;
}
.exp-stat-lbl{
  font-size:.65rem;font-weight:500;
  letter-spacing:.09em;text-transform:uppercase;color:var(--light);
}

/* ─── CTA (light gradient) ───────────── */
#cta{
  background:linear-gradient(135deg, #fdf8f3 0%, #f5ede3 40%, #ede8f5 100%);
  padding:9rem 3rem;
  text-align:center;
  position:relative;overflow:hidden;
}
/* subtle noise texture */
#cta::before{
  content:'';position:absolute;inset:0;
  background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='300' height='300'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.75' numOctaves='4' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.04'/%3E%3C/svg%3E");
  pointer-events:none;opacity:.4;
}
/* ring decorations */
.cta-ring{
  position:absolute;top:50%;left:50%;
  border:1px solid rgba(0,0,0,.06);border-radius:50%;
  pointer-events:none;transform:translate(-50%,-50%);
}
.cta-ring:nth-child(1){width:500px;height:500px}
.cta-ring:nth-child(2){width:800px;height:800px}
.cta-ring:nth-child(3){width:1100px;height:1100px}
.cta-inner{position:relative;z-index:1}
.cta-over{font-size:.65rem;font-weight:600;letter-spacing:.22em;text-transform:uppercase;color:rgba(0,0,0,.4);margin-bottom:1.8rem}
.cta-h{
  font-family:'Instrument Serif',serif;
  font-size:clamp(3.5rem,9vw,9rem);
  font-weight:400;line-height:.93;letter-spacing:-.04em;
  color:var(--ink);margin-bottom:1.5rem;
}
.cta-h i{font-style:italic;color:#000}
.cta-sub{font-size:.95rem;font-weight:300;color:#000;line-height:1.75;max-width:400px;margin:0 auto 3rem}
.cta-email{
  display:inline-block;
  font-family:'Instrument Serif',serif;
  font-size:clamp(1rem,2.2vw,1.5rem);
  color:rgba(255,255,255,.55);letter-spacing:-.01em;
  border-bottom:1px solid rgba(255,255,255,.12);padding-bottom:.4rem;
  margin-bottom:2.5rem;
  transition:color .2s,border-color .2s;
}
.cta-email:hover{color:#fff;border-color:rgba(255,255,255,.4)}

.btn-white:hover{background:#f0f0f0;transform:translateY(-2px)}


/* ─── REVEAL / ANIMATE ───────────────── */
.fade-up{opacity:0;transform:translateY(40px)}
.fade-left{opacity:0;transform:translateX(-40px)}
.fade-right{opacity:0;transform:translateX(40px)}
.fade-in{opacity:0}

/* ─── RESPONSIVE ─────────────────────── */
@media(max-width:960px){
  nav{width:calc(100vw - 2rem);padding:0 .4rem 0 1.2rem;border-radius:100px}
  .nav-center{display:none}
  .section{padding:5rem 1.5rem}
  .feat-text{padding:2.5rem 2rem}
  .feat-visual{padding:2rem}
  .stats-inner{grid-template-columns:repeat(2,1fr)}
  .s-cell:nth-child(2){border-right:none}
  .s-cell:nth-child(3){border-top:1px solid var(--border)}
  .num-grid{grid-template-columns:repeat(2,1fr)}
  .exp-slide-left{padding:2rem 1.5rem}
  .exp-slide-right{flex-direction:row}
  .exp-stat{border-right:1px solid var(--border)}
  .exp-stat:last-child{border-right:none}
  .slider-tabs{border-radius:14px;padding:4px;gap:2px}
  .slider-tab{font-size:.65rem;padding:.38rem .75rem}
  .footer-inner{grid-template-columns:1fr;gap:2rem}
  #cta{padding:6rem 1.5rem}
}

@media(max-width:620px){
  .feat{grid-template-columns:1fr;min-height:auto}
  .feat.flip .feat-text{order:1}
  .feat.flip .feat-visual{order:2}
  .feat-visual{border-left:none!important;border-right:none!important;border-top:1px solid var(--border);padding:1.5rem}
  .feat-text{padding:2rem 1.5rem}
}

/* ─── NAV SHRINK ─────────────────── */
/* (transition added below) */


/* Hero centered content */
.hero-content{
  position:relative;
  z-index:2;
  display:flex;
  flex-direction:column;
  align-items:center;
  max-width:700px;
  margin:0 auto;
}
/* ─── SKILLS ─────────────────────── */
#skills{background:var(--white);border-top:1px solid var(--border);padding:7rem 3rem}
.sk-inner{max-width:1200px;margin:0 auto}
.sk-head{margin-bottom:3.5rem}
.sk-h{font-family:'Instrument Serif',serif;font-size:clamp(3rem,7vw,6.5rem);font-weight:400;letter-spacing:-.04em;line-height:.95;margin-bottom:2rem}
.sk-h i{font-style:italic;color:var(--mid)}
.sk-pills{display:flex;flex-wrap:wrap;gap:.5rem;margin-bottom:.4rem}
.sk-pill{border:1.5px solid var(--border);border-radius:100px;padding:.42rem 1.1rem;font-size:.78rem;font-weight:500;color:var(--mid);background:var(--white);transition:border-color .2s,color .2s;cursor:default}
.sk-pill:hover{border-color:var(--ink);color:var(--ink)}
.tool-groups{display:grid;grid-template-columns:repeat(4,1fr);gap:1.5px;background:var(--border);border:1px solid var(--border);border-radius:20px;overflow:hidden;margin-top:3.5rem}
.tg{background:var(--white);padding:2rem 1.8rem;transition:background .25s}
.tg:hover{background:var(--bg)}
.tg-label{font-size:.58rem;font-weight:600;letter-spacing:.16em;text-transform:uppercase;color:var(--light);margin-bottom:1.2rem}
.tg-icons{display:flex;flex-wrap:wrap;gap:.5rem;margin-bottom:1rem}
.tg-icon{width:40px;height:40px;border-radius:10px;background:var(--bg);border:1px solid var(--border);display:flex;align-items:center;justify-content:center;overflow:hidden;transition:transform .2s,border-color .2s,box-shadow .2s}
.tg-icon:hover{transform:translateY(-3px);border-color:#ccc;box-shadow:0 6px 16px rgba(0,0,0,.08)}
.tg-icon img{width:24px;height:24px;object-fit:contain;display:block}
.tg-icon span{font-size:1.1rem;line-height:1}
.tg-names{display:flex;flex-direction:column;gap:.3rem}
.tg-name{font-size:.7rem;color:var(--mid);font-weight:400}

/* ─── SERVICES ───────────────────── */
#services{
  background:var(--white);
  border-top:1px solid var(--border);
  padding:8rem 4rem;
  overflow:hidden;
}
.srv-inner{max-width:1200px;margin:0 auto}

/* Header row */
.srv-header{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:4rem;
  align-items:end;
  margin-bottom:6rem;
}
.srv-header .overline{margin-bottom:.8rem}
.srv-header .section-h{margin:0;font-size:clamp(2.8rem,5vw,5.5rem)}
.srv-intro-text{
  font-size:1.05rem;color:var(--mid);line-height:1.8;
  font-weight:300;align-self:end;padding-bottom:.5rem;
}

/* Cards grid — 2×2 */
.srv-grid{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:1.5rem;
}

/* Each service card */
.srv-card{
  border:1px solid var(--border);
  border-radius:20px;
  padding:2.2rem 2.4rem;
  background:var(--white);
  position:relative;
  overflow:hidden;
  cursor:default;
  transition:border-color .3s ease, box-shadow .3s ease, transform .4s cubic-bezier(.16,1,.3,1);

  /* reveal state */
  opacity:0;
  transform:translateY(36px);
}
.srv-card.visible{
  opacity:1;
  transform:translateY(0);
  transition:
    opacity .7s ease,
    transform .7s cubic-bezier(.16,1,.3,1),
    border-color .3s ease,
    box-shadow .3s ease;
}
.srv-card:hover{
  border-color:var(--ink);
  box-shadow:0 20px 60px rgba(0,0,0,.08);
  transform:translateY(-4px);
}

/* Animated gradient orb behind card on hover */
.srv-card::before{
  content:'';
  position:absolute;
  width:220px;height:220px;
  border-radius:50%;
  background:radial-gradient(circle,rgba(232,56,13,.08) 0%,transparent 70%);
  top:-60px;right:-60px;
  transform:scale(0);
  transition:transform .5s cubic-bezier(.16,1,.3,1);
  pointer-events:none;
}
.srv-card:hover::before{transform:scale(1.4)}

/* Card number */
.srv-card-num{
  font-family:'Instrument Serif',serif;
  font-size:1rem;
  color:var(--light);
  font-style:italic;
  margin-bottom:1.5rem;
  display:block;
}

/* Icon + title row */
.srv-card-top{
  display:flex;align-items:flex-start;gap:1rem;
  margin-bottom:1.2rem;
}
.srv-card-icon{
  width:44px;height:44px;
  border-radius:14px;
  background:var(--bg);
  border:1px solid var(--border);
  display:flex;align-items:center;justify-content:center;
  font-size:1.3rem;flex-shrink:0;
  transition:background .3s ease,transform .3s ease;
}
.srv-card:hover .srv-card-icon{
  background:var(--ink);
  transform:rotate(-5deg) scale(1.08);
}
.srv-card-title{
  font-family:'Instrument Serif',serif;
  font-size:1.5rem;font-weight:400;
  letter-spacing:-.02em;line-height:1.2;
  color:var(--ink);padding-top:.2rem;
}

.srv-card-desc{
  font-size:.92rem;color:var(--mid);
  line-height:1.75;font-weight:300;
  margin-bottom:1.5rem;
}

/* Tags */
.srv-card-tags{
  display:flex;flex-wrap:wrap;gap:.45rem;
  padding-top:1.2rem;
  border-top:1px solid var(--border);
}
.srv-tag{
  font-size:.62rem;font-weight:600;
  letter-spacing:.06em;
  padding:.28rem .75rem;
  border-radius:100px;
  border:1px solid var(--border);
  color:var(--mid);
  background:var(--bg);
  transition:background .2s,color .2s,border-color .2s;
}
.srv-card:hover .srv-tag{
  border-color:var(--ink);
  color:var(--ink);
  background:var(--white);
}

/* Divider line that grows on hover */
.srv-card-line{
  position:absolute;bottom:0;left:0;
  height:2px;width:0;
  background:var(--ink);
  transition:width .4s cubic-bezier(.16,1,.3,1);
}
.srv-card:hover .srv-card-line{width:100%}

@media(max-width:900px){
  .srv-header{grid-template-columns:1fr}
  .srv-grid{grid-template-columns:1fr}
  #services{padding:5rem 1.5rem}
}

/* ─── RESPONSIVE ─────────────────── */
@media(max-width:960px){
  #skills{padding:5rem 1.5rem}.tool-groups{grid-template-columns:repeat(2,1fr)}
  #services{padding:5rem 1.5rem}.srv-top{grid-template-columns:1fr;gap:1.5rem}
  .srv-row{grid-template-columns:1fr;gap:.75rem}.srv-chips{justify-content:flex-start}
}
@media(max-width:500px){.tool-groups{grid-template-columns:1fr}}



/* ═══════════════════════════════════════
   PHONE MOCKUPS SECTION
═══════════════════════════════════════ */
#platforms{background:#efebe3;border-top:1px solid #e0d8cc;padding:7rem 2rem 8rem;overflow:hidden}
.platforms-inner{max-width:1160px;margin:0 auto}
.platforms-head{text-align:center;margin-bottom:5rem}
.platforms-head .overline{margin-bottom:.8rem}
.platforms-h{font-family:'Instrument Serif',serif;font-size:clamp(2.5rem,5vw,5rem);font-weight:400;letter-spacing:-.03em;line-height:1.05;margin-bottom:1rem}
.platforms-h i{font-style:italic;color:#8a7e72}

/* Tray */
.phone-tray{display:flex;align-items:center;justify-content:center;gap:1.8rem}

/* Wrappers */
.phone-wrap{display:flex;flex-direction:column;align-items:center;gap:.9rem;opacity:0;transition:opacity .7s ease,transform .8s cubic-bezier(.16,1,.3,1)}
/* Zigzag: each phone has its own vertical offset */
.phone-wrap{--zz:0px}
.phone-wrap.visible{opacity:1;transform:translateY(var(--zz))}

/* Staggered down states (before visible) */
.phone-wrap.ph-side{transform:translateY(40px)}
.phone-wrap.ph-center{transform:translateY(40px)}

/* Zigzag positions — alternating up/down */
.phone-wrap:nth-child(1).visible{transform:translateY(30px)}   /* down */
.phone-wrap:nth-child(2).visible{transform:translateY(-20px)}  /* up */
.phone-wrap:nth-child(3).visible{transform:translateY(-40px)}  /* highest (center) */
.phone-wrap:nth-child(4).visible{transform:translateY(-20px)}  /* up */
.phone-wrap:nth-child(5).visible{transform:translateY(30px)}   /* down */

/* Badge */
.ph-badge{background:#bf4517;color:#fff;font-size:.62rem;font-weight:700;padding:.35rem 1rem;border-radius:100px;display:flex;align-items:center;gap:.35rem;margin-bottom:-.3rem;position:relative;z-index:2;box-shadow:0 4px 16px rgba(191,69,23,.4)}

/* Frame */
.phone-frame{background:#111;border-radius:44px;padding:9px;box-shadow:0 40px 80px rgba(0,0,0,.22),0 8px 24px rgba(0,0,0,.14);position:relative}
.phone-frame::before{content:'';position:absolute;top:16px;left:50%;transform:translateX(-50%);width:58px;height:5px;background:#222;border-radius:10px;z-index:10}
/* All phones same size */
.phone-frame{width:198px}

/* Screen */
.phone-screen{border-radius:34px;overflow:hidden;background:#fff;font-family:'Inter',sans-serif;font-size:10px;height:400px}

/* Label chip */
.ph-label{display:flex;align-items:center;gap:.45rem;background:#fff;border:1.5px solid #e0d8cc;border-radius:100px;padding:.38rem 1rem;font-size:.65rem;font-weight:700;color:#111;box-shadow:0 2px 8px rgba(0,0,0,.07)}

/* ─────────────────────────────────────
   INSTAGRAM SCREEN
───────────────────────────────────── */
.si{display:flex;flex-direction:column}
.si-bar{padding:28px 14px 9px;display:flex;align-items:center;justify-content:space-between;background:#fff;border-bottom:1px solid #f0f0f0}
.si-logo{font-family:Georgia,serif;font-size:1.05rem;font-weight:700;background:linear-gradient(90deg,#833ab4,#fd1d1d,#fcb045);-webkit-background-clip:text;-webkit-text-fill-color:transparent}
.si-icons{font-size:.85rem;color:#444;display:flex;gap:.4rem}
.si-navrow{display:flex;gap:.35rem;padding:8px 10px;background:#fff}
.si-navbtn{display:flex;flex-direction:column;align-items:center;gap:.25rem;background:#fdf4f0;border:1.5px solid #f0e0d8;border-radius:14px;padding:.5rem .65rem;min-width:50px}
.si-navbtn.on{background:#c1440e;border-color:#c1440e}
.si-navbtn.on .si-navicon,.si-navbtn.on .si-navlbl{color:#fff!important}
.si-navicon{font-size:1rem}
.si-navlbl{font-size:.42rem;font-weight:600;color:#666;white-space:nowrap}
.si-reach{background:#fdf4f0;margin:0 10px;border-radius:14px;padding:12px 14px;text-align:center}
.si-reach-lbl{font-size:.46rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:#b07060;margin-bottom:.4rem}
.si-reach-num{font-size:2.5rem;font-weight:800;color:#c1440e;letter-spacing:-.03em;line-height:1}
.si-reach-sub{font-size:.5rem;color:#a07060;margin-top:.2rem;font-weight:500}
.si-eng{display:flex;justify-content:center;gap:1.2rem;padding:7px 10px;border-top:1px solid #f0ebe4;margin:0 10px}
.si-eng-item{font-size:.5rem;color:#555;font-weight:600;display:flex;align-items:center;gap:.15rem}
.si-post{margin:8px 10px 0;padding:8px;background:#fff;border:1px solid #f0e8e0;border-radius:10px}
.si-post-top{display:flex;align-items:center;justify-content:space-between;margin-bottom:.35rem}
.si-avatar{width:18px;height:18px;border-radius:50%;background:linear-gradient(135deg,#f09433,#e6683c,#dc2743,#bc1888);flex-shrink:0}
.si-handle{font-size:.5rem;font-weight:700;color:#111;margin-left:.3rem}
.si-likes{font-size:.46rem;font-weight:700;color:#111}
.si-caption{font-size:.46rem;color:#666;line-height:1.4}

/* ─────────────────────────────────────
   META ADS SCREEN
───────────────────────────────────── */
.sm{display:flex;flex-direction:column;background:#f0f2f5}
.sm-bar{background:#fff;padding:28px 12px 10px;display:flex;align-items:center;gap:.5rem;border-bottom:1px solid #e4e6eb}
.sm-fb{width:26px;height:26px;border-radius:7px;background:#1877f2;display:flex;align-items:center;justify-content:center;color:#fff;font-size:.85rem;font-weight:900;flex-shrink:0}
.sm-hd{flex:1}
.sm-hd-title{font-size:.72rem;font-weight:700;color:#111}
.sm-live{font-size:.5rem;font-weight:700;color:#1a7f37;display:flex;align-items:center;gap:.2rem}
.sm-live::before{content:'●';font-size:.42rem}
.sm-body{padding:8px;display:flex;flex-direction:column;gap:6px}
.sm-card{background:#fff;border-radius:10px;padding:10px;box-shadow:0 1px 3px rgba(0,0,0,.07)}
.sm-camp-row{display:flex;align-items:flex-start;justify-content:space-between;margin-bottom:.45rem}
.sm-camp-name{font-size:.58rem;font-weight:700;color:#111;line-height:1.3;max-width:68%}
.sm-pill{background:#e7f5eb;color:#1a7f37;font-size:.42rem;font-weight:700;padding:.12rem .4rem;border-radius:4px}
.sm-metrics{display:grid;grid-template-columns:1fr 1fr;gap:.35rem .7rem;margin-bottom:.4rem}
.sm-metric-val{font-size:.8rem;font-weight:700;color:#111;display:block}
.sm-metric-key{font-size:.42rem;color:#999}
.sm-chart{height:38px;background:#eef3ff;border-radius:6px;overflow:hidden;position:relative;margin-top:.3rem}
.sm-chart svg{position:absolute;bottom:0;left:0;width:100%;height:100%}
.sm-budget{background:#fff;border-radius:10px;padding:10px;box-shadow:0 1px 3px rgba(0,0,0,.07)}
.sm-budget-lbl{font-size:.46rem;color:#888;font-weight:600;margin-bottom:.3rem}
.sm-budget-num{font-size:1.6rem;font-weight:800;color:#c1440e;letter-spacing:-.02em;line-height:1}
.sm-budget-bar-bg{height:5px;background:#e4e6eb;border-radius:3px;overflow:hidden;margin-top:.5rem}
.sm-budget-bar{height:100%;background:linear-gradient(90deg,#c1440e,#e8380d);border-radius:3px;width:72%}

/* ─────────────────────────────────────
   GOOGLE ANALYTICS SCREEN
───────────────────────────────────── */
.sg{display:flex;flex-direction:column;background:#fff}
.sg-bar{background:#fff;padding:28px 12px 10px;display:flex;align-items:center;justify-content:space-between;border-bottom:1px solid #e8eaed}
.sg-logo{font-size:.68rem;font-weight:700;color:#333;display:flex;align-items:center;gap:.15rem}
.sg-g{color:#4285f4;font-size:.95rem;font-weight:900}
.sg-today{background:#fef0e8;color:#c1440e;font-size:.5rem;font-weight:700;padding:.18rem .5rem;border-radius:100px}
.sg-rt{background:#fdf4f0;margin:10px;border-radius:12px;padding:10px 12px;position:relative;overflow:hidden}
.sg-rt-circle{position:absolute;right:10px;top:50%;transform:translateY(-50%);width:38px;height:38px;border-radius:50%;border:3px solid #c1440e;opacity:.25}
.sg-rt-lbl{font-size:.43rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:#b07060;margin-bottom:.35rem}
.sg-rt-num{font-size:2.8rem;font-weight:800;color:#c1440e;line-height:1;letter-spacing:-.03em}
.sg-rt-chg{font-size:.5rem;color:#1a7f37;font-weight:700;margin-top:.2rem}
.sg-grid{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:#e8eaed;margin:0 10px;border-radius:8px;overflow:hidden}
.sg-stat{background:#fff;padding:7px 9px}
.sg-stat-val{font-size:.85rem;font-weight:700;color:#202124;display:block}
.sg-stat-key{font-size:.42rem;color:#5f6368;line-height:1.3}
.sg-traffic{margin:8px 10px 0}
.sg-traffic-title{font-size:.58rem;font-weight:700;color:#202124;margin-bottom:.45rem}
.sg-traffic-row{display:flex;align-items:center;gap:.4rem;margin-bottom:.38rem}
.sg-traffic-lbl{font-size:.52rem;color:#5f6368;width:3.2rem}
.sg-traffic-bar{flex:1;height:4px;background:#e8eaed;border-radius:2px;overflow:hidden}
.sg-traffic-fill{height:100%;border-radius:2px}
.sg-traffic-pct{font-size:.52rem;font-weight:700;color:#202124;width:1.8rem;text-align:right}

@media(max-width:900px){
  .phone-tray{flex-direction:column;align-items:center}
  .phone-wrap.ph-center.visible,.phone-wrap.ph-side.visible{transform:none}
}


/* Phone hover — lifts to same baseline level */
.phone-wrap{cursor:pointer;transition:opacity .7s ease, transform .8s cubic-bezier(.16,1,.3,1)}
.phone-frame{transition:transform .4s cubic-bezier(.16,1,.3,1),box-shadow .4s ease}
.phone-wrap:hover{
  transform:translateY(-50px) !important;
  z-index:10;
  position:relative;
}
.phone-wrap:hover .phone-frame{
  box-shadow:0 50px 90px rgba(0,0,0,.25),0 10px 28px rgba(0,0,0,.14);
  transform:scale(1.06);
}

/* ─── GOOGLE ADS SCREEN ─── */
.sgads{display:flex;flex-direction:column;background:#fff}
.sgads-bar{background:#fff;padding:28px 12px 10px;display:flex;align-items:center;gap:.5rem;border-bottom:1px solid #e8eaed}
.sgads-icon{width:26px;height:26px;border-radius:7px;background:linear-gradient(135deg,#4285f4 0%,#34a853 35%,#fbbc04 65%,#ea4335 100%);display:flex;align-items:center;justify-content:center;color:#fff;font-size:.65rem;font-weight:900;flex-shrink:0}
.sgads-hd-title{font-size:.72rem;font-weight:700;color:#111}
.sgads-hd-sub{font-size:.46rem;color:#888}
.sgads-body{padding:8px;display:flex;flex-direction:column;gap:6px}
.sgads-metric-card{background:#f8f9fa;border-radius:10px;padding:9px 10px;border:1px solid #e8eaed}
.sgads-metric-lbl{font-size:.42rem;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:#888;margin-bottom:.28rem}
.sgads-metric-val{font-size:1.45rem;font-weight:800;color:#202124;letter-spacing:-.02em;line-height:1}
.sgads-metric-chg{font-size:.48rem;font-weight:600;margin-top:.15rem}
.sgads-metric-bar{height:3px;background:#e8eaed;border-radius:2px;margin-top:.5rem;overflow:hidden}
.sgads-metric-fill{height:100%;border-radius:2px}
.sgads-two{display:grid;grid-template-columns:1fr 1fr;gap:6px}
.sgads-mini{background:#f8f9fa;border:1px solid #e8eaed;border-radius:10px;padding:8px}
.sgads-mini-val{font-size:.9rem;font-weight:800;color:#202124;display:block}
.sgads-mini-key{font-size:.42rem;color:#888}
.sgads-budget{background:linear-gradient(135deg,#4285f4,#1a56db);border-radius:10px;padding:9px 10px;color:#fff}
.sgads-budget-lbl{font-size:.42rem;font-weight:600;opacity:.8;margin-bottom:.2rem}
.sgads-budget-row{display:flex;justify-content:space-between;align-items:center}
.sgads-budget-val{font-size:1.05rem;font-weight:800}
.sgads-budget-tag{font-size:.42rem;background:rgba(255,255,255,.25);padding:.1rem .35rem;border-radius:4px;font-weight:700}

/* ─── SHOPIFY SCREEN ─── */
.sshop{display:flex;flex-direction:column;background:#f6f6f1}
.sshop-bar{background:#1a1a1a;padding:28px 12px 10px;display:flex;align-items:center;gap:.5rem}
.sshop-bag{font-size:1rem}
.sshop-hd-title{font-size:.72rem;font-weight:700;color:#fff}
.sshop-hd-sub{font-size:.46rem;color:#aaa}
.sshop-body{padding:8px;display:flex;flex-direction:column;gap:5px}
.sshop-rev{background:#fff;border-radius:10px;padding:10px 11px;border:1px solid #e5e5e0}
.sshop-rev-lbl{font-size:.42rem;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:#888;margin-bottom:.28rem}
.sshop-rev-val{font-size:1.55rem;font-weight:800;color:#111;letter-spacing:-.02em;line-height:1}
.sshop-rev-chg{font-size:.48rem;color:#1a7f37;font-weight:600;margin-top:.15rem}
.sshop-chart{height:36px;background:#f6f6f1;border-radius:6px;overflow:hidden;margin-top:.5rem;position:relative}
.sshop-chart svg{position:absolute;bottom:0;left:0;width:100%;height:100%}
.sshop-stats{display:grid;grid-template-columns:1fr 1fr;gap:5px}
.sshop-stat{background:#fff;border-radius:8px;padding:7px 8px;border:1px solid #e5e5e0}
.sshop-stat-val{font-size:.82rem;font-weight:800;color:#111;display:block}
.sshop-stat-key{font-size:.4rem;color:#888;line-height:1.3}
.sshop-orders{background:#fff;border-radius:10px;padding:9px 10px;border:1px solid #e5e5e0}
.sshop-orders-lbl{font-size:.48rem;font-weight:700;color:#111;margin-bottom:.45rem}
.sshop-order-row{display:flex;justify-content:space-between;align-items:center;padding:.25rem 0;border-bottom:1px solid #f0f0eb}
.sshop-order-row:last-child{border-bottom:none}
.sshop-order-name{font-size:.48rem;color:#555}
.sshop-order-val{font-size:.52rem;font-weight:700;color:#111}
.sshop-order-tag{font-size:.4rem;padding:.08rem .3rem;border-radius:4px;font-weight:700}
.tag-ok{background:#d1fae5;color:#059669}
.tag-pend{background:#fef3c7;color:#d97706}

/* ─── HERO CARDS ────────────────────────────────── */
#hero{overflow:visible;position:relative}
.hero-cluster{position:absolute;inset:0;width:100%;height:100%;pointer-events:none;overflow:visible;z-index:1}

.hc{
  position:absolute;
  background:#fff;
  border-radius:16px;
  box-shadow:0 8px 40px rgba(0,0,0,.13),0 1px 3px rgba(0,0,0,.06);
  padding:1.1rem 1.25rem;
  opacity:0;
  transition:opacity .6s ease;
}
.hc.visible{opacity:1}

/* LEFT */
.hc-1{top:16%;left:3%;width:210px;z-index:3;animation:hcf1 8s ease-in-out infinite;transform:rotate(-2deg)}
.hc-3{bottom:14%;left:2%;width:200px;z-index:4;animation:hcf3 7.5s ease-in-out infinite .3s;transform:rotate(1.5deg)}
/* RIGHT */
.hc-2{top:13%;right:3%;width:185px;z-index:3;animation:hcf2 9s ease-in-out infinite .5s;transform:rotate(1.5deg)}
.hc-4{bottom:12%;right:3%;width:158px;z-index:4;animation:hcf4 8.5s ease-in-out infinite .8s;transform:rotate(-1deg)}

@keyframes hcf1{0%,100%{transform:translateY(0) rotate(-2deg)}50%{transform:translateY(-14px) rotate(-.5deg)}}
@keyframes hcf2{0%,100%{transform:translateY(0) rotate(1.5deg)}50%{transform:translateY(-12px) rotate(.2deg)}}
@keyframes hcf3{0%,100%{transform:translateY(0) rotate(1.5deg)}50%{transform:translateY(-10px) rotate(2.2deg)}}
@keyframes hcf4{0%,100%{transform:translateY(-5px) rotate(-1deg)}50%{transform:translateY(7px) rotate(.3deg)}}

/* Card internals */
.hc-header{display:flex;align-items:center;gap:.6rem;margin-bottom:.85rem}
.hc-app-icon{width:28px;height:28px;border-radius:8px;display:flex;align-items:center;justify-content:center;font-size:.9rem;flex-shrink:0}
.hc-app-name{font-size:.75rem;font-weight:700;color:#111;line-height:1.2}
.hc-app-sub{font-size:.58rem;color:#888}
.hc-label{font-size:.5rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:#aaa;margin-bottom:.18rem}
.hc-row{display:flex;align-items:center;gap:.45rem;margin-bottom:.45rem}
.hc-big{font-family:'Instrument Serif',serif;font-size:1.65rem;font-weight:400;letter-spacing:-.03em;line-height:1;color:#111}
.hc-badge{display:inline-flex;align-items:center;background:#d1fae5;color:#059669;border-radius:6px;padding:.12rem .4rem;font-size:.58rem;font-weight:700}
.hc-bar{height:3px;border-radius:2px;background:#f0eeeb;margin:.3rem 0 .7rem;overflow:hidden}
.hc-fill{height:100%;border-radius:2px}
.hc-blue{background:#4285f4}
.hc-orange{background:#e8380d}
.hc-green{background:#34a853}
.hc-divider{height:1px;background:#f0eeeb;margin:.4rem 0}
.hc-list-row{display:flex;justify-content:space-between;align-items:center;padding:.28rem 0}
.hc-list-left{display:flex;align-items:center;gap:.4rem;font-size:.68rem;color:#555}
.hc-ldot{width:7px;height:7px;border-radius:50%;flex-shrink:0}
.hc-list-right{text-align:right}
.hc-list-val{font-size:.75rem;font-weight:700;color:#111;display:block}
.hc-list-chg{font-size:.58rem;color:#059669}
.hc-donut-wrap{display:flex;align-items:center;justify-content:center;margin-top:.5rem}
.hc-donut{position:relative;width:68px;height:68px}
.hc-donut svg{transform:rotate(-90deg)}
.hc-donut-inner{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;font-size:.65rem;font-weight:700;color:#111}

@media(max-width:1100px){.hero-cluster{display:none}}


/* ─── CTA FORM ─────────────────────── */
.cta-form{
  width:100%;max-width:520px;
  margin:2.5rem auto 0;
  display:flex;flex-direction:column;gap:.75rem;
  text-align:left;
}
.cta-form-row{display:grid;grid-template-columns:1fr 1fr;gap:.75rem}
.cta-input{
  width:100%;
  background:#fff;
  border:1.5px solid #e8e3dc;
  border-radius:12px;
  padding:.85rem 1.1rem;
  font-size:.88rem;
  font-family:'Inter',sans-serif;
  color:var(--ink);
  outline:none;
  transition:border-color .2s,box-shadow .2s;
  box-sizing:border-box;
}
.cta-input::placeholder{color:#bbb}
.cta-input:focus{
  border-color:#c1440e;
  box-shadow:0 0 0 3px rgba(193,68,14,.08);
}
.cta-textarea{resize:vertical;min-height:90px;line-height:1.6}

.cta-form-success{
  display:none;
  color:#1a7f37;
  font-size:.85rem;
  font-weight:600;
  text-align:center;
  padding:.5rem;
}
.cta-form-success.show{display:block}
.cta-or{
  display:flex;align-items:center;gap:1rem;
  margin:1.8rem auto;max-width:520px;
}
.cta-or::before,.cta-or::after{
  content:'';flex:1;height:1px;
  background:rgba(0,0,0,.1);
}
.cta-or span{font-size:.7rem;color:rgba(0,0,0,.3);font-weight:500;letter-spacing:.1em;text-transform:uppercase}

@media(max-width:600px){
  .cta-form-row{grid-template-columns:1fr}
  
}


/* ─── PREMIUM GRADIENT BUTTONS ──────── */
:root{
  --grad: linear-gradient(135deg, #e8380d 0%, #c1440e 40%, #9b3fd4 100%);
  --grad-hover: linear-gradient(135deg, #ff4d1f 0%, #d44f0f 40%, #a94be0 100%);
}

/* btn-solid: dark fill → gradient on hover */
.btn-solid{
  background:var(--ink);color:#fff;
  font-size:.82rem;font-weight:500;letter-spacing:.01em;
  padding:.78rem 1.8rem;border-radius:100px;
  display:inline-flex;align-items:center;gap:.4rem;
  position:relative;overflow:hidden;
  transition:transform .25s cubic-bezier(.16,1,.3,1),box-shadow .25s;
  isolation:isolate;
}
.btn-solid::after{
  content:'';position:absolute;inset:0;
  background:var(--grad);
  opacity:0;transition:opacity .35s ease;
  border-radius:inherit;z-index:-1;
}
.btn-solid:hover::after{opacity:1}
.btn-solid:hover{transform:translateY(-2px);box-shadow:0 8px 28px rgba(232,56,13,.35)}

/* btn-outline: border → gradient border + text on hover */
.btn-outline{
  background:transparent;color:var(--ink);
  font-size:.82rem;font-weight:500;letter-spacing:.01em;
  padding:.75rem 1.75rem;border-radius:100px;
  border:1.5px solid var(--border);
  display:inline-flex;align-items:center;gap:.4rem;
  position:relative;overflow:hidden;
  transition:transform .25s cubic-bezier(.16,1,.3,1),border-color .25s,color .25s,box-shadow .25s;
  isolation:isolate;
}
.btn-outline::after{
  content:'';position:absolute;inset:0;
  background:var(--grad);
  opacity:0;transition:opacity .35s ease;
  border-radius:inherit;z-index:-1;
}
.btn-outline:hover{color:#fff;border-color:transparent;transform:translateY(-2px);box-shadow:0 8px 28px rgba(232,56,13,.25)}
.btn-outline:hover::after{opacity:1}

/* btn-white (used in dark CTA) */
.btn-white{
  background:#fff;color:var(--ink);
  font-size:.82rem;font-weight:600;letter-spacing:.01em;
  padding:.85rem 2.2rem;border-radius:100px;
  display:inline-block;
  position:relative;overflow:hidden;
  transition:transform .25s cubic-bezier(.16,1,.3,1),box-shadow .25s;
  isolation:isolate;
}
.btn-white::after{
  content:'';position:absolute;inset:0;
  background:var(--grad);
  opacity:0;transition:opacity .35s ease;
  border-radius:inherit;z-index:-1;
}
.btn-white:hover{color:#fff;transform:translateY(-2px);box-shadow:0 8px 28px rgba(232,56,13,.35)}
.btn-white:hover::after{opacity:1}

/* cta-submit */
.cta-submit{
  background:var(--ink);
  color:#fff;
  border:none;
  border-radius:100px;
  padding:.9rem 2.2rem;
  font-size:.88rem;
  font-weight:700;
  font-family:'Inter',sans-serif;
  cursor:pointer;
  align-self:flex-start;
  position:relative;overflow:hidden;
  transition:transform .25s cubic-bezier(.16,1,.3,1),box-shadow .25s;
  letter-spacing:.01em;
  isolation:isolate;
}
.cta-submit::after{
  content:'';position:absolute;inset:0;
  background:var(--grad);
  opacity:0;transition:opacity .35s ease;
  border-radius:inherit;z-index:-1;
}
.cta-submit:hover::after{opacity:1}
.cta-submit:hover{transform:translateY(-2px);box-shadow:0 8px 28px rgba(232,56,13,.35)}
.cta-submit:active{transform:translateY(0)}

/* cta-linkedin gradient hover */
.cta-linkedin{
  display:inline-flex;align-items:center;gap:.6rem;
  background:#fff;
  border:1.5px solid #e8e3dc;
  border-radius:100px;
  padding:.75rem 1.8rem;
  color:var(--ink);
  font-size:.82rem;font-weight:600;
  text-decoration:none;
  position:relative;overflow:hidden;
  transition:transform .25s cubic-bezier(.16,1,.3,1),box-shadow .25s,color .25s,border-color .25s;
  isolation:isolate;
}
.cta-linkedin::after{
  content:'';position:absolute;inset:0;
  background:var(--grad);
  opacity:0;transition:opacity .35s ease;
  border-radius:inherit;z-index:-1;
}
.cta-linkedin:hover::after{opacity:1}
.cta-linkedin:hover{color:#fff;border-color:transparent;transform:translateY(-2px);box-shadow:0 8px 28px rgba(232,56,13,.3)}

/* ph-badge gradient */
.ph-badge{
  background:var(--grad);
  color:#fff;font-size:.62rem;font-weight:700;
  padding:.35rem 1rem;border-radius:100px;
  display:flex;align-items:center;gap:.35rem;
  margin-bottom:-.3rem;position:relative;z-index:2;
  box-shadow:0 4px 16px rgba(193,68,14,.4);
}